About Us

Who Is Reaching & Rooted?

Our Inspired & Creative 2024-25 Authors

Reaching & Rooted is a Publishing and Consulting agency with a focus on helping entrepreneurs, storytellers, and educators tell their story, unleash their knowledge, and generate more revenue while helping as many people as possible.

RRP's Process Publishing™ method and holistic approach place our authors' voice, brand, core values, and goals at the center of every publication and ensure they're positioned to succeed.

Our core philosophy in business and in life is the Win-Win-Win. Success in business can absolutely be achieved ethically while contributing positively to the world. The goal is for everyone to win: Our clients, our company, and our team.

We bring this same philosophy to your business, brand, and audience as we support your own goals and help you make your mark, share your story, and supercharge your business to reach new heights and more people than ever before!

Reaching & Rooted is a Publishing and Consulting agency with a focus on helping entrepreneurs, storytellers, and educators tell their story, unleash their knowledge, and generate more revenue while helping as many people as possible.

RRP's Process Publishing™ method and holistic approach place our authors' voice, brand, core values, and goals at the center of every publication and ensure they're positioned to succeed.

Our core philosophy in business and in life is the Win-Win-Win. Success in business can absolutely be achieved ethically while contributing positively to the world. The goal is for everyone to win: Our clients, our company, and our team.

We bring this same philosophy to your business, brand, and audience as we support your own goals and help you make your mark, share your story, and supercharge your business to reach new heights and more people than ever before!

Our Inspired & Creative 2024-25 Authors

The Reaching & Rooted Founders

Naomi Moscoe

Co-Founder, CMO

🌎Ontario, Canada

🌱More about Naomi

Corporate finance escapee & publishing queen Cat Lopez and veteran marketer & startup integrator Naomi Moscoe clicked the very first time they met in an online coaching program for entrepreneurs in 2022.

They bonded as female COOs in the bro-dominated digital marketing space over a mutual love of writing, document formatting, inappropriate humour, and a strong belief in Karma.

Combined, Cat & Naomi have a ridiculous depth and breadth of experience and a shared vision of building a business based on the principles they hold most dear: Integrity, positivity, productivity, and authenticity.

Cat Lopez

Co-Founder, CEO

🌎Texas, USA

🌱More About Cat

Corporate finance escapee & publishing queen Cat Lopez and veteran marketer & startup integrator Naomi Moscoe clicked the very first time they met in an online coaching program for entrepreneurs in 2022.

They bonded as female COOs in the bro-dominated digital marketing space over a mutual love of writing, document formatting, inappropriate humour, and a strong belief in Karma.

Combined, Cat & Naomi have a ridiculous depth and breadth of experience and a shared vision of building a business based on the principles they hold most dear: Integrity, positivity, productivity, and authenticity.

Cat Lopez

Co-Founder, CEO

🌎Texas, USA

🌱More About Cat

Naomi Moscoe

Co-Founder, CMO

🌎Ontario, Canada

🌱More about Naomi

The Reaching & Rooted Team

Our greatest assets are the talented and eminently likeable people who make the magic happen!

Our dedicated team is living proof of just how productive, high performance, and

close-knit a remote team across 4 continents, 5 countries, and 4 time zones can be.

Caroline Cole

Senior Editor,

Head of Audio Book Divison

🌎 Texas, USA

Casie Sladovnik

Office Manager,

Executive Assistant

🌎Texas, USA

Katarina Djurickovic

Operations Manager,

Head of Client Success

🌍 Niš, Serbia

Javier Frontado

Operations Dev,

Marketing Tech

🌎Merida, Venezuela

Caroline Cole

Senior Editor,

Head of Audio Book Divison

🌎 Texas, USA

Casie Sladovnik

Office Manager,

Executive Assistant

🌎Texas, USA

Katarina Djurickovic

Operations Manager,

Head of Client Success

🌍 Niš, Serbia

Javier Frontado

Operations Dev,

Marketing Tech

🌎Merida, Venezuela

Aden Lantos

Head Copywriter & Social

Media Manager

🌎Texas, USA

Melissa Lopez

Senior Manuscript Developer

🌎Texas, USA

Jeanly Zamora

Head Designer

🌏Cebu, Phillipines

Jesus Armas

Sales & Product Advisor

🌎Merida, Venezuela

Aden Lantos

Head Copywriter & Social

Media Manager

🌎Texas, USA

Melissa Lopez

Senior Manuscript Developer

🌎Texas, USA

Jeanly Zamora

Head Designer

🌏Cebu, Phillipines

Jesus Armas

Sales & Product Advisor

🌎Merida, Venezuela

Copyright 2025. Reaching & Rooted. All Rights Reserved.